As Jessica Perri wraps up her final year at Illinois State University, she is gaining more exposure in the entertainment public relations industry, of which she hopes to be a part in the future. A previous internship sparked Perri’s passion for entertainment public relations, so she decided to pursue another opportunity within the industry. Perri serves as account executive for The Castle Theatre through PRogressive Image, the student-run firm of the ISU Chapter of the Public Relations Student Society of America.
Tell us about yourself.
I am a senior public relations major at ISU. I am from Des Plaines, Ill., where I have lived my entire life. I transferred to ISU last year and immediately knew public relations was the correct major for me. ISU PRSSA was a perfect match for me outside of the classroom because I connected with everyone in the organization. Last year, I was the socials chair, and now I am beyond excited to be account executive for The Castle Theatre within PRi! When I am not at school, you can find me out with friends, laughing, singing, dancing or spending quality time with my family, including my adorable niece, Olivia!
Why did you want this account?
I was extremely passionate about this account because it has been my dream to integrate public relations with entertainment in my career. I have previous experience working for a PBS show, so I definitely wanted to get involved with the music industry. I knew I would gain great experience working with The Castle Theatre, and I would put my whole heart into it.
What have you learned so far as account executive?
As account executive, I have learned it is extremely important to be organized. Because I oversee the work done for this client, I always need to be prepared. The Castle Theatre has taught me what it takes to run a show at the venue. I’m learning what it is like behind the scenes at ‘Castle,’ and it has been fun! I am also learning what it takes to promote a show.
How will you use this experience in your future?
I definitely would like to get involved in the music or television (or both!) industries. This position has also taught me important qualities of being a leader.
Questions composed by Lynzee Glaser
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PRecisely PR is the blog of the Illinois State University Chapter of the PRSSA. We write about Chapter events, the public relations industry, member profiles, and more.